This video has always been a favorite of mine. I've collected postcards and maps since I was a kid, so when Humana came to us for a video announcing their milestone of having products in all 50 states, it wasn't hard to figure out the rest. Which is a good thing, because we had to turn it around in three weeks, including all the interviews from around the country. The song was co-written by the Finelight creative team and Allen DiCenzo of Circa Music, the motion graphics were provided by Leftchannel and I produced for Finelight.